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7 Questions With a Daring Innovator That includes Adarsh Lathika


Lately, dedicated, modern educators have explored incorporating on-line studying into their present curricula.

Adarsh Lathika is certainly one of these changemakers. His ardour for engineering and administration has guided his work as a part of the Manipal International Training Providers (MaGE) core group for over a decade. On this function, he has partnered with college leaders to implement numerous strategic packages—together with Coursera for Campus

With Adarsh’s management, the schools beneath the Manipal Training Framework (Manipal) noticed course enrollments on Coursera improve over threefold from 71,000 to greater than 250,000 in simply two years. To get extra college students enthusiastic about Coursera, Adarsh and his group launched the Coursera for Campus Ambassador Program that engaged college students as brokers of change.

On this first installment of Coursera’s Daring Innovators weblog put up collection, we talked to Adarsh about launching this system and his group’s plans for the long run.

Q1. Welcome, Adarsh – Our readers would like to be taught extra about your journey with Coursera and the way you inspired pupil adoption of on-line studying.

From the beginning, we knew that getting extra college students enthusiastic about on-line studying would require contemporary approaches. To create a tradition of transdisciplinary studying, we partnered with Coursera to supply a broad-based studying expertise.

Once we began with Coursera for Campus, we would have liked college students to really feel enthusiastic about this system. With inner champions, we may personally encourage college students to discover the total advantages of Coursera’s content material. Assembling our inner champions meant aligning college students, college members, and the college’s management. Deep, cross-functional collaboration was the muse of our Coursera for Campus Ambassador Program. 

Looking for our dynamic campus ambassadors, we carried out written checks and cellphone interviews to search out candidates with robust communication abilities. In the end, we recruited 99 campus ambassadors with the expertise and drive to create consciousness about the advantages Coursera brings to learners. 

Peer-to-peer engagement is important, however we additionally needed college champions to help college students’ onboarding into this system, so we reached out to Deans and division heads to advertise Coursera. With college students, college, and departmental management totally enthusiastic about Coursera, we noticed robust outcomes proper from its first 12 months. Manipal’s Coursera for Campus program is amongst Coursera’s high three packages globally by way of enrollments and studying hours.

Q2. With a program that concerned a number of stakeholders, how did you navigate the advanced cycle of change administration?

We’re proud to be the primary college to undertake Coursera for Campus again in 2018. However we all know that any large change, nonetheless optimistic, comes with challenges. Simply as any profitable journey begins one step at a time, we designed the Manipal – Coursera Campus Ambassador Program in phases. Our first step in change administration concerned boosting Coursera utilization charges amongst college students. 

Section 1: Creating Consciousness

In our first 12 months, we centered on enrollment. Every ambassador knew our core objective: Each pupil ought to be capable of enroll in this system simply and full a minimum of one course. We empowered our ambassadors with clear descriptions of their duties and well-articulated KPIs, as they labored with communities of round 150 to 200 learners. Ambassadors have been tasked with sharing some great benefits of Coursera of their courses, freshmen introduction periods, webinars, and pupil golf equipment. We gauged ‘ambassadors’ success by measuring KPIs in opposition to numerous milestones within the on-line dashboard, and made updates as we found new efficient approaches. 

To construct momentum as enrollments began growing, we started the #LearnASkill marketing campaign. Although we launched the marketing campaign throughout summer season break, it sparked large engagement. We maintained a #LearnASkill leaderboard and supplied prizes and certificates to encourage wholesome competitors amongst collaborating college students – some college students accomplished as much as 100 programs.

Section 2: Making Coursera a Studying Behavior

Energized by the success of Section 1, we moved the Coursera for Campus Ambassador Program into Section 2. Right here, we labored to maintain our learners’ enthusiasm for this system. 

We understood that college students would wish to find out about the advantages of constant with extra programs after finishing the preliminary necessities. Encouraging college students to succeed in the following degree with their studying prompted us to start out the #ShowYourSkill competitors. #ShowYourSkill went one step past course completions, compelling learners to indicate off their newly acquired abilities.  

As we analyzed college students’ studying patterns, we labored with Coursera to curate particular course suggestions. Via our campus ambassadors and pupil golf equipment, we shared these course curations to make studying a behavior.

To assist college students perceive how these programs would fast-track their careers, we related them with alumni who have been Coursera learners. After listening to the non-public experiences of the alumni, college students deepened their investments in studying by way of Coursera. 

We additionally invited college to find the probabilities by way of Coursera by way of on-line periods and emails. As extra college adopted Coursera, we noticed a major spike in pupil engagement. With pupil curiosity on the rise, we streamlined the campus ambassador program to 30 group members. 

Q3. What processes did you set into place to make sure the long-term success of Coursera for Campus at Manipal?

To maintain ourselves organized, we created a dashboard to trace our actions as we developed this system:  

  • Electronic mail IDs of members
  • License standing
  • Variety of programs accomplished
  • Share of programs accomplished
  • Quantity of people that accomplished the course, and a number of other different particulars
KPIs and campus ambassador leaderboard statistics

Initially, we noticed round 20-25% of scholars full programs. Quickly, that charge reached 60%. Because the group chief, I shared this knowledge month-to-month with the campus ambassadors. Over two years, we additionally onboarded college champions in disciplines starting from IT to Pharmacy,  driving additional adoption amongst college students.   

This autumn. Are you able to share any anecdotes or tales that convey the influence of the Campus Ambassador Program?

Our college students and college have heartwarming tales about their success with Coursera. One story from a learner, Urvashi Pathak, significantly stands out:

Coursera was an amazing assist in the course of the pandemic in 2020. I took the chance to enroll in a number of programs to upskill and enhance my data base. I’m at present working for an IoT and Automation firm. The programs I took from Coursera have been associated to my job and supplied me with a really detailed understanding of the IoT area, which additional enabled me to use this data in my office. 

Ramaprasad Poojary, a college member at SOEIT MAHE Dubai, additionally has excessive reward for Coursera: 

For my part, Coursera is likely one of the finest initiatives by Manipal International. As a college member of SOEIT MAHE Dubai, it helped me replace my technical abilities in machine studying. It additionally helped me information college students throughout their mission work and different programs. I’ve subscribed for 3 consecutive years and not too long ago accomplished a specialization in ML utilizing TensorFlow on Google Cloud. All 5 programs beneath this specialization have been effectively designed.

These highly effective testimonies emphasize how Coursera empowers our college students and college.

Q5. The Campus Ambassador program was undoubtedly an amazing success. What have been a few of your private learnings from this system, and the way do you envision the expansion of this system from right here?

Via the Coursera for Campus Ambassador Program, we found a lot in regards to the minds of our younger learners. Utilizing casual platforms, equivalent to WhatsApp teams, we gained solutions to important questions: How are our college students studying? Why are they studying? What do they should enhance their studying? 

With our new data, we may higher reply platform- and course-related queries, which elevated exponentially towards the top of a semester. A few of our insights contributed to new Coursera product options, equivalent to including course ID in grade reviews, together with certificates URLs in utilization reviews, and eradicating share choices for peer assignments.

The Coursera for Campus Ambassador Program is now an built-in a part of Manipal’s motion plan, which is extremely outcome-driven. 

Q6. Do you will have any suggestions for fellow educators making an attempt to advertise the adoption of Coursera at their universities?

As educators, we’re often asking our college students questions to assist them be taught and develop. Once we applied Coursera for Campus at Manipal, we posed some elementary inquiries to ourselves. These questions are extremely related to all establishments: 

  • What are you making an attempt to realize with Coursera?
  • What would be the advantages in your learners? What issues are you making an attempt to deal with?
  • Which metrics will you observe, and the way usually will you assessment them?
  • How can stakeholders equivalent to college students, alumni, and college function driving forces on this program? How will you customise your strategy to fulfill every stakeholder’s distinctive wants? 

Reflecting on these questions can assist educators create profitable roadmaps for growing learner packages by way of Coursera for Campus. 

Q7. Based mostly in your expertise, how do on-line programs and platforms like Coursera assist put together college students for his or her skilled life? 

Know-how has been altering how we stay for the final 25 years, and the tempo of change has accelerated with the appearance of sensible applied sciences. Within the job market, new graduates will compete not solely in opposition to their classmates but additionally with graduates from the remainder of the world. The talents and competencies they want will proceed to vary all through their careers. In such a fluid state, the basics stay necessary.  Together with gentle abilities, an understanding of how you can be taught repeatedly, and the power to work with these from different cultures.

Making certain our learners have the abilities and competencies to compete within the international workforce is our duty as educators. With Coursera, we’ve given our learners entry to data that prepares them to reach a world the place evolving expertise modifications the methods we stay on daily basis. 

On-line studying by way of Coursera for Campus helps college students be taught from content material developed by the brightest minds in business and academia, and empowers them to be future leaders and innovators within the international workforce.

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